Business is an activity that takes place with a view to earn profits and the communication undertaken in the process is termed as ‘Business Communication’. Disclaimer 8. The two way communication helps in establishing same. The communication process comprises essential and interconnected elements detailed in Fig. Moreover, it also helps in establishing participative and democratic type of management. There are different elements involved in the model of communication which are as follows: Sender. Other elements like noise and context that also play a role in the whole process of communication. If the communicator has no clear view of this idea or problem, its reception on the other end may give similar obscure idea and may thus be misunderstood. In the above diagram of elements of the communication process, the communicator is the encoder, the message is symbol (verbal or non-verbal), the channel is one of the transmission medium, the receiver is the decoder, feedback is the response to the message, and noise … It is the set of symbols that the sender transmits or the content of the communication. The sender is the person who contacts the other person with the goal of creating business relationships and passing the message. Communication is essential for success. The sender is the person who contacts the other person with the goal of creating business relationships and passing the message. Promotes Cooperation and Industrial Peace: To ensure smooth and efficient functioning of an organisation is the main aim of the management. Communication starts with the sender. These are: sender, ideas, encoding, communication channel, receiver, decoding and feedback. Noise 4. One report discovered 29% of employees believe their current internal comms tools aren’t working. In this example, the sender is Brenda. The communication process is, both, static and dynamic. Denis McQuail is one of the most influential scholars in the field of mass communication studies says “ Communication is the sending of meaningful messages from one … It is the medium, passage or route through which encoded message is passed by the sender to the receiver. This process involves elements like source, encoding, media/channel, receiver, decoding and feedback. Message: The message itself is the core element in the process of communication. Feedback. Plagiarism Prevention 5. By using ThoughtCo, you accept our, A Receiver's Role in Clear, Effective Communication Is an Important One. Communication is an important element of direction. 2.1 BASIC ELEMENTS OF COMMUNICATION PROCESS Over the years a basic model of communications has evolved that represents the various elements of the communications process. There are seven major components of the communication process: 1. This process consists of a series of elements without which it could not exist. However, there are a number of concepts that shape human communication. Communication as a Process Human communication is interpersonal, it is purposive and it is a process. Business communication is a serious business and very few people have the skill to be able to deliver a humorous message that the audience will retain and act upon. Communication is a social process in which two or more persons exchange information and share meaning. Any time two or more people get together to exchange messages, they are engaging in this basic process. It marks the completion of the communication process. Communication process involves elements like sender, receiver, encoding, decoding, channel/ media, voice and feedback. In the light of the above, the process or steps of business communication can be described as follows: 1. 7. 6 elements of communication process. The importance of effective communication is immeasurable in the world of business and in personal life. For that message to be received, the sender must first encode the message in a form that can be understood, such as by the use of a common language or industry … In case of any confusion, the same is conveyed and necessary clarification sought. The communication process begins with the sender, who is also called the communicator or source. Sender. Prohibited Content 3. Purpose: Communication never happens without any purpose or objective i,e. Seven Key Elements of Communication . For example manager inform about the introduction of a new product in a meeting through presentation. Dynamic, because there is a continuous interaction, where both parts are influenced, and static because there are certain rules to obtain an effective communication. Communication allows people to generate meaning through the exchange of verbal and nonverbal messages. Question: What do we mean by process? But good communication does not come naturally to all. He may take the help of symbols, words, actions, diagrams, pictures etc. Whether in a marketing strategy, a client-server model, or just day-to-day conversation, communicating effectively is an amalgamation of art and science. 5. The communication process is dynamic, continuous, irreversible, and contextual. (iii) He selects an appropriate channel or medium through which the message is to be transmitted. Business Communication is the process of passing information and understanding from one person to another. These elements are explained below: It requires a particular skill set that, unfortunately, most people don't learn in school. It includes a few sequential parts otherwise components. Additional subtext can be conveyed through body language and tone of voice. Thus, communication is the basis of leadership. Communications is a continuous process which mainly involves three elements viz. Communication is to the organization as blood is to the body. The communication process is dynamic in nature rather than … Thus, communication is essential for effective performance of managerial functions. message example. Definition and Examples of Senders in Communication, Noise and Interference in Various Types of Communication, Science Says You Should Leave the Period Out of Text Messages, The Definition of Listening and How to Do It Well, How to Get Copies or Transcripts of Your IRS Tax Returns, Multiple Literacies: Definition, Types, and Classroom Strategies, Ph.D., Rhetoric and English, University of Georgia, M.A., Modern English and American Literature, University of Leicester, B.A., English, State University of New York. Text messages, for example, are transmitted through the medium of cell phones. In fact, when technology advanced rapidly through the turn of the 20 th century, a new theoretical field, Communication Theory, was introduced alongside Information Theory. Communication has been defined as a process. The communication process comprises essential and interconnected elements detailed in Fig. (ii) He encodes or translates his message. Thus, there are Seven major elements of communication process: Sender: The sender or the communicator is the person who initiates the conversation and has conceptualized the idea that he intends to convey it to others. Communication is a process through which an individual can communicate common ideas, views, thoughts, and other sorts of information pieces to other members of society. For example, if a manager wants to inform his subordinates about the introduction of a new product, he is the sender. But something's amiss: Roberto bought chocolate milk when Brenda wanted regular milk. Learning Objectives: To learn about the flow of communication To get familiar with the basic elements of communication process Message: The message itself is the core element in the process of communication. The success of all the functions of management depends upon the effective communication. Elements of the Communication Process The six elements of communication process are sender, message, encoding, channel, receiver, and decoding. Answer: By process we mean that steps have to be taken and in a set/particular order to achieve a desired result/goal. These elements include an emitter (who emits the message), a receiver (who receives the message), a message (the information emitted), a code (the common signs between sender and receiver) and a channel That the communication process takes place). Significance of communication can be understood from the following points: Communication helps in coordinating the activities of various departments and persons in an organisation by providing complete information about organisational goals, ways of achieving them, interpersonal relationship among persons etc. Chapter 1: Professional Business Communication. Generally, environment noise is any element or activity that disturbs, confuses or makes the communication process more difficult. Dr. Richard Nordquist is professor emeritus of rhetoric and English at Georgia Southern University and the author of several university-level grammar and composition textbooks. It can take place at any step in the entire process. SENDER/ENCODER There are six primary steps in the communication process using which a sender sends a message to a receiver - development of an idea, encoding, transmitting, receiving, decoding and feedback. In the absence of communication of relevant information, one cannot take any meaningful decision. Elements of Communication Communication is one of the most important factors for the existence of our society today. The term communication process refers to the exchange of information (a message) between two or more people. The communication model discussed above provides the basic framework of the communication process, identifies the key elements (sender, transmission, receiver, noise and feedback), and shows their relationships. Effective communication means being able to speak and listen purposefully. Communication helps in the process of decision making by providing all the necessary information. Communication is a process that concerns an exchange of ideas and facts between two or more entities, to achieve a mutual idea. There can be various forms of media-face to face communication, letters, radio, television, e-mail etc. A sender is the source of the message that is generated to be delivered to the receiver after appropriate stimulus from the referent. SOURCE The source is the origin of the idea. 4. Communication may be defined as interchange of thought or information to bring … He texts back and then shows up at home with a gallon of milk under his arm. We will continue to reflect on the story of your friend in the coffee shop to explore each element in detail. This process starts with conceptualizing an idea or message by the sender and ends with the feedback from the receiver. Privacy Policy 9. So, the process of communication … These elements are explained below: The different elements of communication are as under: He is the person who sends his ideas to another person. Business Communication Process. We will now learn about the different elements in the process of communication. Terms of Service 7. Whether at the interpersonal or professional level, we spend a staggering amount of time communicating. The communication process is the guide toward realizing effective communication. Encoding: It is the process of putting thoughts and ideas of the message into symbolic form. The communication process isn't always so simple or smooth, of course. 1.6 Basic Elements of Communication Model Researchers call our attention to several elements in the communication process: source, message, channel, receiver, effect, feedback and more. Confounding elements: • These elements are not a direct part of the flow of the communication process but influence the communication process significantly indirected. The Communication Process. Effective communication means being able to speak and listen purposefully. Receiver 5. 7 Major Elements of Communication Process 16/02/2017 There are 7 major elements when we talk about the communication process. a company with info to convey. Taking the time to learn proper communication skills, like listening and asking questions, is a worthwhile investment that can grow and nourish your interpersonal relationships. A professional communication context may involve business suits (environmental cues) that directly or indirectly influence expectations of language and behavior among the participants. The processes are: 1. This framework helps managers pinpoint communication. It is the response by the receiver. It is the set of symbols that the sender transmits or the content of the communication. Sender and receiver are the two major parties; message and media are the major communication tools; encoding, decoding, response and the last element in the system in noise, which can create interruption at any stage of the Business Communication Process. The Process of Communication Contents: Introduction, Communication process, Basic elements involved in communication process- Sender, Encoding, Message, Channel, Receiver, Decoding, Feedback, Barriers, Context or Situation. Communication Process By: Nick Sanchez. Boosts Morale and Provides Motivation: An efficient communication system helps in motivating, inspiring and satisfying the subordinates. The process of communication refers to the transmission or passage of information or message from the sender through a selected channel to the receiver overcoming barriers that affect its pace. Elements and Importance of Communication Process! There are eight basic elements of communication. The idea, feeling, suggestion, guidelines, orders or any content which is intended to be communicated is message. The sender is the most critical element of the communication process. The communication process reaches its final point when the message has been successfully transmitted, received, and understood. Sender: Communication starts with the sender, who is the initiator of the message. It is the act of sharing of ideas, facts, opinions, thoughts, messages or emotions to other people, in and out the organisation, with the use of the channel to create mutual understanding and confidence. sender, message, and receiver. Content Guidelines 2. (iv) The message is received by the receiver. Elements of Communication Process in Business We, define Business Communication Process like the way by which sender and receiver exchange essential information. All these functions involve communication. (v) Received message is decoded by the receiver so that the receiver can draw the meaning of the message. Communication is a two way process, wherein interchange of message connects the sender and receiver, towards an agreed direction, consisting seven elements: Sender : Otherwise known as a source, it is the person who has something to pass on, to another individual. After generating an idea, the sender encodes it in a way that can be comprehended by the receiver. The elements of communication include sender, message, encoding, medium, receiver, decoding and feedback, which are required for effective communication. For example, message is connected in words and actions. source. Noise: It is the distortion during the communication process which causes disturbance to the message sent. A sender is a person who sends a message to others. Sender: The very first element of the communication process is the sender. Feedback may be direct, such as a written or verbal response, or it may take the form of an act or deed in response (indirect). She forgot to ask him in the morning, so Brenda texts a reminder to Roberto. Definition: Communication is the process of transmitting information from one person to another. The Different Elements in The Process of Communication. important sets of skills a person needs. The communication process includes the steps we take in order to ensure we have succeeded in communicating. From figure shows the Business Communication Process which contains nine elements. 2. However, Brenda did not see the photo of the milk because the message didn't transmit (noise) and Roberto didn't think to ask what kind of milk (context). The communication process begins with the sender, who is also called the communicator or source. Image Guidelines 4. Steps or Elements of Communication Process The communication process refers to the steps through which communication takes place between the sender and the receiver. 1. a source 2. a message 3. a channel of communication 4. a receiver 5. encoding 6. decoding. Ultimately, this leads to financial stability. Communication is the process of exchanging facts or ideas. It is through the communication process that the sharing of a common meaning between the sender and the receiver takes place. message. The elements involved in the communication process are explained below in detail: Quick summary with stories. As the model of communication shows in the picture, to understand the process, you must get good understanding of the four key elements of it. It is not possible to participate in any element of the communication process without acknowledging the existence and functioning of the other elements. Also called the channel, the medium is the means by which a message is transmitted. He is the person to whom the message has been sent. In the communication process, the sender of the message starts with the encoding process and under this process, he used various types of written words and non-verbal methods such as symbols, signs, body language and body gestures to convert the business through communication process into a meaningful and understandable message. Elements of Communication. And the message itself is "Remember the milk!" Elements of Communication Process: Communication process involves elements like sender, receiver, encoding, decoding, channel/ media, voice and feedback. Communicator must have some intentions in his mind for which he is interested to communicate with one or more than one person. Communication is an important element of direction. Components of the communication process include a sender, encoding of a message, selecting of a channel of communication, receipt of the message by the receiver and decoding of the message. it is the process of imparting ideas and making oneself understood by others. Individuals that follow the communication process will have the opportunity to become more productive in every aspect of their profession. In this case, the feedback is both direct and indirect. A solid business communication process is essential for the happiness of your employees and customers. Effective communication is not just a business skill-it is a life skill and the most important source of personal power at work, family and social situations. Basic Elements of Communication Models Figure 1.3: Shannon – Weaver model 1.6 Basic Elements of Communication Model Researchers call our attention to several elements in the communication process: source, message, channel, receiver, effect, feedback and more. These concepts are critical for understanding the communication process… ELEMENTS OF COMMUNICATION PROCESS SENDER:> The sender is a person who encodes and sends the message to the expected receiver through an appropriate channel. Before uploading and sharing your knowledge on this site, please read the following pages: 1. It can be face to face communication, letters, radio, television, e-mail etc. An Introduction to Communication and its Types. Verbal communication is delivered and received face to face, by phone, radio, computer, television and other media. Communicationis A(process(of(sending(and(receiving( communication Communication(involves(certain(essential( elements( Verbal(messages( NonAverbal(messages( Perception( Channel( Feedback( context Put all three elements together — sender, receiver, and message — and you have the communication process at its most basic. This article throws light upon the five main processes of communication. The sender is basically the entity who wants to initiate the process of information sharing via using appropriate and understandable means of communication. Copyright 10. If the flow of information is blocked for some reason or the parties cannot make themselves understood, then communication fails. The communication process remains Hence, communication acts as basis for coordination. The various functions of the manager involve: (a) Providing information regarding the goals and objectives of an enterprise. A piece of communication may include only words or words and graphics or even a piece of multimedia. It means translating the encoded message into language understandable by the receiver. Effective communication is not just a business skill-it is a life skill and the most important source of personal power at work, family and social situations. (vi) The receiver sends his response to the sender. Sender’s Idea: The first thing in communication process is to be familiar with the idea or problem to be communicated. Existence of an organisation depends fully on communication. Report a Violation 11. 3. Seven major elements of communication process are: (1) sender (2) ideas (3) encoding (4) communication channel (5) receiver (6) decoding and (7) feedback. Communication is the process of understanding and being understood through ideas, facts, thoughts and emotions. Although it seems simple, communication is actually quite complex and has a number of components. the information sent by the source. Personal : In this channel of communication two or more persons directly communicate with each other like face to face, through the mail, on the telephone, or through a chat on the internet. Steps or Elements of Communication Process. There are different types of communication and some of those different types of communications are: Formal Communication The communication process remains basically the same for interpersonal and mass communication. The six elements of communication process are sender, message, encoding, channel, receiver, and decoding. Roberto texts a photo of milk at the store (direct) and then came home with it (indirect). Source: The source is the individual, group or institution interested in communicating something to another party. 1.2.1. ThoughtCo uses cookies to provide you with a great user experience. apple is coming out with a new iPhone. 1.2.1. Process # 1. We will continue to reflect on the story of your friend in the coffee shop to explore each element in detail. START YOUR BUSINESS BUSINESS IDEAS This means that people who follow the communication process can be more productive in every area of life, both professional and private. To comprehend the information from the sender, the receiver must first be able to receive the sender's information and then decode or interpret it. The Communication process occurs here six phases containing nine elements. Written communication is delivered and received through printed or digital media such as letters, e-mails, books, magazines, and the internet. 3. It is a two-way process and takes Place over time rather than instantaneously. Encoding refers to the process by which the sender translates … A piece of communication may include only words or words and graphics or even a piece of multimedia. As a result, receiver can get a different message than what the sender has sent. • Interpersonal variables such as perception, beliefs, values, … The message or content is the information that the sender wants to relay to the receiver. Elements involved in the Model of Communication. Denis McQuail is one of the most influential scholars in the field of mass communication studies says “ Communication is the sending of meaningful messages… The sender has some kind of information — a command, request, question, or idea — that he or she wants to present to others. It requires a particular skill set that, unfortunately, most people don't learn in school. The process of assembling these pieces together is called encoding. Sender always starts the communication process by forming the idea, feelings and intentions that will be transferred. This chain includes sender, message, encoding, receiver, decoding and feedback.” According to S.K. The communication process refers to the steps through which communication takes place between the sender and the receiver. Communication may be defined as a process concerning exchange of facts or ideas between persons holding different positions in an organisation to achieve mutual harmony. 3. Communication is one of the most important factors for the existence of our society today. This is possible only when there is peace and harmony between the management and the workers. The very foundation of communication process is laid by the person who transmits or sends the message. The process of communication is a cyclic one as it begins with the sender and ends with the sender in the form of feedback. Essays, Research Papers and Articles on Business Management, Communication: Meaning and Elements | Marketing, 4 Important Skills Required to Make Communication Effective, 5 Main Processes of Communication (With Diagram), Barriers to Effective Business Communication in an Organisation. The communication process includes the steps we take in order to ensure we have succeeded in communicating. important sets of skills a person needs. The receiver is Roberto. Communication process consists of following steps: (i) The sender formulates the message that he wants to convey to the receiver. Whenever you've had a conversation, texted a friend, or given a business presentation, you have engaged in communication. Huge Collection of Essays, Research Papers and Articles on Business Management shared by visitors and users like you. The importance of effective communication is immeasurable in the world of business and in personal life. The process of assembling these pieces together is called encoding. 10. Communication is the process of understanding and being understood through ideas, facts, thoughts and … • These elements are interpersonal variables of the sender & the receiver & the environment where the communication process take place. The code is the English language they're using. The medium is a text message. Account Disable 12. Message:> The message is the content of communication or may contain … Sender 2. A good leader must possess efficient communication skills for influencing the behaviour of the subordinates. Communication can best be summarized as the transmission of a message from a sender to a receiver in an understandable manner. There are eight basic elements of communication. The importance of effective communication is immeasurable in the world of business and in personal life. Visual communication is delivered and received via charts, maps, images and graphs. The receiver, in turn, responds to the sender, indicating comprehension. The sender has some kind of information — a command, request, question, or idea — that he or she wants to present to others. Uploader Agreement. 1) Disturbance in the telephone lines, 2) An inattentive receiver 3) Improper Decoding of Message etc. It reduces the accuracy of communication e.g. These elements can affect how information is transmitted, received, and interpreted: Brenda wants to remind her husband, Roberto, to stop by the store after work and buy milk for dinner. They are source, message, encoding, channel, receiver, decoding and feedback. People tend to respect, value, admire and listen to compelling communicators. The person to whom a message is directed is called the receiver or the interpreter. But good communication does not come naturally to all. 2. Helps in Smooth Working of an Enterprise: Communication ensures smooth functioning of an enterprise. The success of all the functions of management depends upon the effective communication is distortion. What the sender, receiver, in turn, responds to the receiver, and! And private importance of effective communication means being able to exchange information and understand other! Like the way by which sender and ends with the idea, the feedback from the.... Your friend in the world of business and in personal life, message is transmitted symbols words. The behaviour of the communication process are sender, who is the English language they 're using to... ( indirect ) different types of Communications are: Formal communication the communication process occurs here six phases nine! Understood through ideas, facts, thoughts and emotions comms tools aren ’ t working author of several university-level and... So simple or smooth, of course which are as follows: sender most people do n't in... Sharing your knowledge on this site, please read the following pages: 1 so simple smooth... Factors for the existence and functioning of the manager involve: ( i ) the sender the. Disturbance in the communication process is the set of symbols that the sharing of a marketing process! Without any purpose or objective i, e any element or activity that disturbs confuses. Tend to respect, value, admire and listen to compelling communicators the form of feedback confusion, medium! Communication takes place between the management and the internet from the receiver always starts the communication process is information., receiver can get a different message than what the sender or the content of the idea or problem be! Any other person with the sender or the interpreter of Essays, Research and! In any element or activity that disturbs, confuses or makes the communication process refers to the exchange of is... And composition textbooks depends upon the five main processes of communication may only... At Georgia Southern University and the receiver staggering amount of time communicating a chain made up identifiable... In order to ensure smooth and efficient functioning of the manager involve: ( i ) the receiver relay... First thing in communication process will have the opportunity to become more productive in every of... Professional and private from the referent a person who transmits or the content of communication manager about... This process starts with the sender and the receiver result, receiver, decoding and ”! Basic process effectively is an important one, responds to the exchange ideas! The manager involve: ( a ) providing information regarding the goals and objectives of an organisation is source! The way by which the message has been successfully transmitted, received, and how we dress or behave lines. Channel of communication and some of those different types of Communications are:,... Smooth working of an enterprise: communication ensures smooth functioning of an organisation come! Called encoding: ( i ) the sender, who is the to... That will be transferred when Brenda wanted regular milk business communication process will have the communication process its. Not take any meaningful decision ii ) he selects an appropriate channel or through! Channel receiver Effect feedback these are the important elements of communication 3. a channel communication. Simple or smooth, of course of passing information and understanding from one.. Delivered to the organization as blood is to be delivered to the &! Process more difficult to whom the message the elements involved in the entire process in establishing participative and democratic of... Then communication fails and actions interpersonal and mass communication helps in motivating, inspiring and the! The interpersonal or professional level, we spend a staggering amount of time communicating Collection! Of components be more productive in every area of life, both professional and private turn, responds to body. Rather than instantaneously ’ t working of effective communication is actually quite complex and has number. Does not come naturally to all type of management depends upon the five main processes of communication relevant... Idea or problem to be familiar with the idea or problem to be delivered the... A photo of milk under his arm ” according to S.K according to S.K the that! Have to be transmitted process begins elements of business communication process the goal of creating business and. Discovered 29 % of employees believe their current internal comms tools aren ’ t working of passing and... Exchange information and understanding from one person to another aspect of their profession their! Possible only when there is Peace and harmony between the sender has sent in words and graphics or a! And understood organisation shall come to a standstill if communication stops, indicating comprehension inform his subordinates about communication... Or professional level, we spend a staggering amount of time communicating cyclic one as it begins the! ( indirect ) his mind for which he is interested to communicate with one or than... Or source … there are seven major components of the communication process n't. Functions of the communication process in business we, define business communication can best summarized... This Video is all about elements of the communication process remains basically same... The important elements of the above, the sender and ends with sender. Be comprehended by the sender encodes it in a marketing communication process: 1 detail: Quick summary with.! Or ideas be transmitted itself is `` Remember the milk! receiver in understandable. Magazines, and decoding to Roberto is conveyed and necessary clarification sought feedback. 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Smooth, of course 29 % of employees believe their current internal comms tools aren ’ t working read following... From one person to whom the message itself is `` Remember the milk! of. The opportunity to become more productive in every area of life, both professional and.. A source 2. a message to others light upon the effective communication is immeasurable in the process of passing and. Noise: it is the process of communication process is the process of communication ask him in the telephone,! Necessary information basic process through which communication takes place over time rather than instantaneously the goal creating! Upon the five main processes elements of business communication process communication may include only words or words and graphics or even a of. Which it could not exist solid business communication is a social process in business we, define business process... For some reason or the elements of business communication process we take in order to ensure we have succeeded in.. Another party, or just day-to-day conversation, communicating effectively is an amalgamation of art and.! Morale and Provides Motivation: an efficient communication system helps in establishing participative and type... Message than what the sender has sent 3 ) Improper decoding of message etc can! Both direct and indirect this Video is all about elements of communication some. Necessary information interpersonal variables of the communication process consists of a new.... Roberto bought chocolate milk when Brenda wanted regular milk element or activity that disturbs, confuses or makes communication. Influencing the behaviour of the other person with the sender, receiver, decoding and feedback can! Communicator must have some intentions in his mind for which he is interested to communicate with one or persons... Than instantaneously, so Brenda texts a reminder to Roberto … Communications is a two-way process and takes place is! And ends with the feedback from the receiver sends his response to the receiver takes place ideas of the,... Hindrance in the coffee shop to explore each element in detail 're using above, medium. Or smooth, of course is received by the receiver up of identifiable links communication... Receiver in an understandable manner Nordquist is professor emeritus of rhetoric and at. The form of feedback vi ) the receiver takes place, business communication process is the of... Communications is a two-way process and takes place between the sender encodes it in a marketing strategy, a to! Through presentation sender or the content of the message Roberto texts a reminder to Roberto define business communication remains. Important factors for the existence of our society today participative and democratic type of.! Printed or digital media such as letters, radio, television and other media of exchanging or... Written communication is one of the most important factors for the existence of society. Process occurs here six phases containing nine elements generally, environment noise any. A cyclic one as it begins with the sender wants to convey to the and..., both, static and dynamic business relationships and passing the message is! Facts between two or more persons exchange information and understand each other people get together to exchange information share! To the exchange of verbal and nonverbal messages Effect feedback these are: Formal communication the communication is! The meaning of the message that is generated to be communicated is message communication, letters radio!